Goals

The decision to take part in an exhibition or plan an event is being done months in advance of the actual moment the project actually takes place. During this decision process it is important to take your time and decide on your objective for the project. We determine the following categories:

Sales related objectives, seling a certain number of products, or realizing a minimum number of client appointments after the event or show. 

Networking related objectives, like meeting a fixed number of (potential) clients, or introducing a new product to existing customers. 

It is important to make your objectives SMART. This allows you to measure the results after the exhibition or event. 

Goals

The decision to take part in an exhibition or plan an event is being done months in advance of the actual moment the project actually takes place. During this decision process it is important to take your time and decide on your objective for the project. We determine the following categories:

Sales related objectives, seling a certain number of products, or realizing a minimum number of client appointments after the event or show. 

Networking related objectives, like meeting a fixed number of (potential) clients, or introducing a new product to existing customers. 

It is important to make your objectives SMART. This allows you to measure the results after the exhibition or event.