Target Audience

While you determine your objective(s) it is also important to think about the target audience you are trying to reach for this event of exhibition.

Ask yourself whether participation involves reaching out to existing clients or that you are on the hunt for new leads. Think about the internal ranking, what is more important for you to reach your objective? Speaking to board members, or the responsible persons for purchasing within the company?

Thinking about these topics in advance gives you the possibility to draw up a target list of companies and people that are important leads to you. 

Budget

What budget are you willing and able to spend on  your project? By carefully determining this in advance you create a solid basis for your project. You can read all about this HERE.
Get the experience

Target Audience

While you determine your objective(s) it is also important to think about the target audience you are trying to reach for this event of exhibition.

Ask yourself whether participation involves reaching out to existing clients or that you are on the hunt for new leads. Think about the internal ranking, what is more important for you to reach your objective? Speaking to board members, or the responsible persons for purchasing within the company?

Thinking about these topics in advance gives you the possibility to draw up a target list of companies and people that are important leads to you. 

Budget

What budget are you willing and able to spend on your project? By carefully determining this in advance you create a solid basis for your project. You can read all about this HERE .
Get the experience